In March 2025, Careology, a leading digital cancer care platform, announced a strategic partnership with Entia, the company behind 'Liberty'—the world's first at-home full blood count analyser. This collaboration aims to revolutionise cancer care by integrating Entia's at-home blood monitoring solution with Careology's platform, enabling patients to safely manage more of their treatment from home.
The integration of Entia's Liberty device with Careology's digital platform will empower patients to perform their own blood tests from the comfort of their homes. Clinicians can remotely monitor these results, allowing for timely interventions and personalised care pathways. This approach not only reduces the burden of travelling to in-person appointments but also supports proactive and preventative care strategies.
Careology's platform, co-developed with leading oncology teams, assists patients and healthcare professionals throughout the cancer journey. By combining Entia's blood monitoring data with other health indicators such as temperature, heart rate, and medication adherence, clinicians gain a comprehensive view of a patient's health status. This holistic approach facilitates early intervention and enables care closer to home.
Paul Landau, Founder and CEO of Careology, stated: "We are excited to work closely with Entia to continue enhancing the cancer care experience in a truly patient-centric manner. By providing patients with self-service tools, they are able to feel less restricted by treatment and enable their cancer teams to monitor their progress remotely, enabling more oversight and early intervention."
Dr. Toby Basey-Fisher, Founder and CEO of Entia, added: "This collaboration marks a significant step forward in patient empowerment, allowing individuals to manage their health with greater ease and autonomy. By integrating our technology with Careology’s platform, we can help to drive efficiencies in the healthcare system by not only enhancing the patient experience but also supporting clinical teams with valuable, holistic data insights."
The partnership between Careology and Entia represents a significant advancement in digital health, offering a scalable model for delivering high-quality, patient-centered cancer care.
For more information, you can read the full press release here: Careology and Entia Partner to Transform Cancer Care Pathways